Mountain Dew Baja Blast will remain on the menu through 2036 as Taco Bell and PepsiCo extend their long-term partnership.
Fast-food giant Taco Bell has officially confirmed that the popular Mountain Dew Baja Blast will remain on its restaurant menus for another eleven years. The announcement secures the iconic beverage through 2036 as part of a newly extended partnership between the chain and beverage corporation PepsiCo.
The agreement was announced on October 22, 2026, ensuring that participating Taco Bell, Taco Bell Cantina, and Live Más Cafe locations across the United States will continue serving the tropical lime-flavored soda. The renewed contract also covers international markets, including Canada, the United Kingdom, Ireland, and Thailand.
This major beverage continuation comes at a time of shifting drink lineups in the fast-food industry, as fellow Yum! Brands restaurant KFC prepares to switch from PepsiCo to Coca-Cola, according to information published by dexerto.
Extended PepsiCo Partnership and Menu Staples
Under the terms of the updated agreement, PepsiCo will supply beverages to participating restaurants through 2036. Customers will still be able to order Mountain Dew Baja Blast, Baja Midnight, Pepsi, Pepsi Zero Sugar, Mountain Dew, and Starry.
Anne Fink, President of PepsiCo Global Away from Home, highlighted the successful history between the two companies. Together, they have co-created products consumers love, from the iconic Mountain Dew Baja Blast to Doritos Locos Tacos, building a foundation for future growth over the next eleven years.
New Energy Drinks and Functional Beverages
Looking ahead, the extended partnership will focus heavily on developing crafted, functional, and energy drinks. These new beverage options will specifically target Gen Z customers with morning and afternoon visits in mind.
While specific release dates have not been announced, the companies pointed to existing offerings like the Refrescas lineup as an example of their ongoing beverage development. Beyond drinks, new Doritos Locos Tacos flavors are also planned as the menu item approaches its 15th anniversary in 2027.
Live Más Cafe and Boozy Baja Blast in Las Vegas
Taco Bell is also expanding Baja Blast in a different direction in Las Vegas. The chain announced plans to open a standalone Live Más Cafe next to its flagship Taco Bell Cantina on the Las Vegas Strip.
Expected to open this fall, the new location will serve an exclusive Boozy Mountain Dew Baja Blast, combining the tropical lime soda with alcohol. The cafe will also offer specialty beverages, including Strawberry Passionfruit Refresca Rush and Cold Brew Cinnatini.
Frequently Asked Questions
How long is Baja Blast staying at Taco Bell?
Mountain Dew Baja Blast is staying on the Taco Bell menu for another 11 years, securing its availability through 2036 under a renewed partnership with PepsiCo.
What new drinks are coming to Taco Bell?
Taco Bell and PepsiCo plan to develop new crafted, functional, and energy drinks aimed at Gen Z customers, expanding beyond traditional sodas for morning and afternoon visits.
Is Taco Bell getting rid of Pepsi products?
No, Taco Bell has extended its agreement with PepsiCo through 2036, meaning favorites like Pepsi, Mountain Dew Baja Blast, and Starry will remain on the menu.
